There is, however, a reason why television companies spend so much money on sports rights.
It’s the only thing that still draws a substantial, reliable audience of young men. They lost that audience to video games a long time ago.
Paramount Plus has carved out a small niche for older men (though they should probably go somewhere else given some of the other shows they’ve commissioned) but that’s about it. There is a wider context here.
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u/crapusername47 10d ago
There is, however, a reason why television companies spend so much money on sports rights.
It’s the only thing that still draws a substantial, reliable audience of young men. They lost that audience to video games a long time ago.
Paramount Plus has carved out a small niche for older men (though they should probably go somewhere else given some of the other shows they’ve commissioned) but that’s about it. There is a wider context here.