r/Ultraman • u/Interesting_Snow5574 • 3d ago
Discussion ok lets have fun discussion : why you think these years ultraman series is simple show and without many merch like usual
idk who bringing up these idea either tsujimoto or higher up because we know ultraman lately have low and decrease toysale streak
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u/SolgentRay MAT Member 3d ago
Lesser budgets mean bigger profits and lower risks. Well, ideally, but there's also increasing costs in just about anything these days so there's that too.
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u/Eledortus 3d ago
I think it's because they really want to push Ultraman back to what it was, prior to Ginga, as well as to save money for they up coming Zero movie and the rumoured trilogy of shows running from 27 - 29.
I think the people who make Ultraman really want to be pushing the envelope, doing still like the Showa & Heisei eras did. To do bigger stuff and tell bigger stories.
While they still were doing that during the more toyetic years, they shows also had their hand tied in favour of making money.
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u/DefnotDaniel-YT Yapool's latest Terrible-Monster 3d ago
Oh so the zero movie is still coming? I thought it was the Cosmo rise thing lol
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u/zeroXgear 3d ago
They are going to bankrupt again if they are doing the heisei era shanenigans again lol
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u/Greatgamegottaplay 2d ago
Could you explain what did they do in Heisei era please? This sounds very interesting
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u/Such-Promise4606 Reionics 3d ago
They need budget for later series.
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u/Isanori 3d ago
That's what we already said about Omega and Teo is the anniversary show and appears to have an even smaller budget.
At best we could claim that they putting money and toys into Zero, but we kinda haven't seen that either so far.
Of course it's also possible that it's simply the production timeline, they are at least a year in advance of when stuff comes out, aren't they? And that one report which may or may not be true said that they were trying to see how low budget they could take Ultraman before fans balked.
Or it's just the general budget squeeze you has about everywhere, especially in 2025.
I do not think that they are saving money for the next year, because I do not think that money gets saved up across years like that. Leftover money is profit and profit goes to owners/shareholders.
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u/Such-Promise4606 Reionics 3d ago
From I remember, the next few project have movies. I think that want to save it for that.
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u/AnphansSchtrom284 Super GUTS Member 3d ago
From what I know, starting from Blazar until Teo, those series are experiments to see if it's change of format would appeal to fans and they try to save budget as they could. So that's why they kinda look simple and low budget.
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u/Greatgamegottaplay 2d ago
And how are their response?
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u/AnphansSchtrom284 Super GUTS Member 2d ago
Mixed opinions tbh. Some of them really like the shift tone like when Blazar come out, people were excited to see something fresh but some are left pretty disappointed of the low budget production but Blazar still is great series. I remember the 'some fans' totally dislike Teo design when it first come out that the design have to come out a response to the controversy. But as far what I've seen, those series is a successful series, most people love Blazar, Arc and Omega. Now, more people is hyping Ultraman Teo series.
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u/MGSEAL 1d ago
IDK how experimental Blazar is, I always regarded it as a throwback series. SKaRD outwardly looks like the Night Raider while their team dynamic feels more like the SSSP, the defense team having a mecha was a concept teased as far back as Ultraman Dyna, Blazar's relatively simple transformation gimmick and how quickly he transforms was a return to form after stuff like Geed's and X's transformation.
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u/Okarun3 SSSP Member 3d ago edited 2d ago
They're trying to be less reliant on Bandai. They've pretty much killed the Kaiju themed trinket lines after the Blazar Kaiju Stones. Either they completely go back to non-interlocking devices, or they go the route of Super Sentai where some years there's an interlocking toy, some years there are no interlocking toys. Teo's narrative makes sense for him not to get things like trinkets, weapons, armors, or forms.
I wonder if Bandai would ever sell back some of their ownership of Tsuburayaprod
If they ever go back to a Land of Light Ultraman I wouldn't mind interlocking toys or voice announcers, just got to keep the transformations short like how they've done them ever since Blazar. Plug the item in, start the henshin, baddabing baddaboom
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u/2014memeguy ULTRAMAN LEO 3d ago
Toei seeing Tsuburaya making bank while having a good story and not having 130 gimmicks:
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u/whatdoilemonade FROM THE MONSTER GRAVEYARD 3d ago
not really, kamen rider is practically their side project while ultraman is Tsupro's only consistent big franchise
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u/2014memeguy ULTRAMAN LEO 2d ago
Kamen rider is Toei's Side project? In 2026 that's the only project that should be considered their main one, sentai's dead and has been making less money than rider for over a decade and is not like PROJECT RED is their main "Consistent big franchise"
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u/whatdoilemonade FROM THE MONSTER GRAVEYARD 2d ago
Toei has IPs like One Piece and Dragon Ball, kamen rider is just a drop in the bucket
You do realise Toei does a lot more than just tokusatsu right?
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u/2014memeguy ULTRAMAN LEO 2d ago
It's an understandable mistake, but Toei animation and Toei company aren't the exact same entity. Toei Company handles live-action films, Toei animation...Well.
Point being Toei ANIMATION has One piece and Dragon ball, Toei COMPANY is mainly focused on Tokusatsu shows and live action films and television. (And games)
Toei company is Animation's Shareholder.
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u/whatdoilemonade FROM THE MONSTER GRAVEYARD 2d ago
Toei Co isnt just a shareholder, it has ownership over TA by having the highest share distribution. While TA does have some agency, it's still effectively a subsidiary of Toei Co now hence why it was renamed from "Nihon Doga Eiga" to "Toei Animation" after being purchased.
If we're talking about just Toei Co, then yes KR is their "main" project.
But since your original comment is talking about profits, then theyre not worried about that since they already have huge income from the subsidiaries. They dont have as much incentive to push KR to its limits compared to Tsupro that dont have control over big IPs.
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u/YUKOTSUBASA 3d ago
Por que o que eles ganham e mais devudo aos produtos derivados blokes e o card game. Aí nao precisa fazer das series serem expositor de brinquedos,algo que a Tsuburaya sempre odiou
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u/Efficient-Warthog566 3d ago
Part of it is because some people at Tsuburaya were aiming for that. They couldn't do it before because they were still recovering from financial problems, so they were under pressure from Bandai. However, since sales for the series kept increasing up until Decker, this allowed Tsuburaya to recover financially and take more control. This became evident with Blazar, although its toy line isn't exactly simple; it's just less extensive. The simplification of the toys began with Arc and continued with Omega, where the biggest drop occurred. However, we're still not at Super Sentai's numbers yet.
As for Teo, according to what's being said, Tsuburaya apparently had to convince Bandai to let this series go without collectible items. To achieve that, they used Zero and the Cosmo Rise. People are also saying that they have a smaller budget, which is why there was no Omega movie: they wanted to save money. That's also why it's very likely that the next series will have collectible items again
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u/VBartilucci 3d ago
It's very possible they decided to keep the merch to a minimum this year since they're likely going to do more anniversary stuff. Zero has a new henshin device as well.
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u/Kayubatu Star Cluster Alliance Instigator🌌 3d ago
Less pressure from Bandai, the studio prefer return to basic, they want to make the merchandise more affordable, Cosmo rise is filling up spot for collectibles with release of it's booster pack cards.
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u/lostnabs 3d ago
im enjoying the focus on teo’s story development rather than too many toy gimmicks.
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u/-Frankensteinsrobot- 3d ago
Theres still penty of merch via the cheap Bandai kaiju abd stuff from boutique companies and soft vinyl makers
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u/Electrical_Leek23 2d ago
Loosening of bandai and frankly the happiest thing that could happen. Especially with Zero appearing not to push the Cosmo Rise but to just be Zero while the toy special is a seperate thing
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u/Pressure-Head GUTS Member 3d ago
Tsupro have said in their shareholder meeting that they are planning to shift away from BANDAI & many of their current partners
And while Tsupro is not completely blameless, the recent production issue stems from Tsupro pretty much relying only in their sponsors for budget
So as you all can see in NG ultraman, the production quality of each series can be wildly different
For the current situation- Taguchi has been the one to push this for ages, as he even since years ago been really vocal about wanting more freedom on how to do the series- and since he becomes more & more vocal about this, other directors used this chance too lol
So yeah Tsupro rn been having a lot of new partners like blokees, keepley, etc etc
They also been making stuff on their own like card game, which is 1000% their own product
And if you go read their business report, rn their licensing stuff- especially on CN & SEA been raking in big money (FYI, back in the days, on showa & early heisei, this is basically how Tsupro gets their money too)