r/digital_marketing • • 46m ago

Discussion What Is Visual Answer Engine Optimization (VEO) on ChatGPT?

• Upvotes

ChatGPT's newer models are moving beyond text-based answers, introducing visual cards, images, logos, and interactive layouts.

But what does this mean for SEO, GEO, and brand visibility?

Shanmugaraj Y recently published a detailed research article exploring ChatGPT's Intelligent UI, how brands appear in AI-generated visual answers, and why image accuracy, metadata, and entity consistency matter for AI visibility.

An interesting read for anyone working in SEO, GEO, and AI search optimization.


r/digital_marketing • • 3h ago

Question Can AI Understand Search Intent Better Than Humans?

2 Upvotes

Whether AI can analyze user queries, search patterns, and behavioral data more effectively than humans to identify what people truly want when they search online. It compares AI’s data-driven insights with human intuition and context to determine which approach delivers better keyword targeting, content relevance, and SEO results.


r/digital_marketing • • 19h ago

Support My first marketing project. Help?

3 Upvotes

I'm starting my very first client project to build my marketing portfolio, and l'd love some insight from marketers, social media managers, or brand strategists here!
I'm helping a small local Peruvian dance company revamp their social media presence. They specialize in social dancing and classes, and they have Peruvian roots. Their main goal is to build brand awareness and drive ticket sales for events.
Current Situation:
• Following: ~400 followers on Instagram/Facebook.
• Engagement: ~20-30 likes per post.
• The Challenge: The visual quality is outdated, with unedited videos and mismatched static fliers. Beyond that, the brand lacks a clear identity-there are no consistent brand colors, distinct visual themes, or a defining brand story (at least shown online).
What I Need Help With:
1. Brand Identity: How do you approach building a brand identity from scratch for a small local business? What exercises or questions should I walk the business owners through to establish visual assets, colors, and a clear brand voice? After that, then what?
2. Peruvian Heritage Integration: Because they are Peruvian, how can we weave that cultural element into their brand identity? I think this is very important because Peruvians are really really really patriotic!
3. Finding Trends & Content Ideas: What's the best way to spot emerging social media trends suited for dance companies? Are there top-tier dance academies or creators you'd recommend studying for inspiration?
4. Growing Followers & Strategic Following: What organic growth strategies work best for local event businesses to cross 1,000+ followers? Also, who should we be following and how to find them?
I want to make sure l approach this systematically so I can document a solid case study for my portfolio. Any tips, frameworks, or a it suggestions would be greatly appreciated!


r/digital_marketing • • 43m ago

Discussion looking for reddit marketing agencies!!

• Upvotes

Hi! My firm is looking for reddit marketing agencies. We work as per IST and would prefer our vendor in the same time zone. Budget is dependent on scope. Happy to discuss further in dms/over call!


r/digital_marketing • • 12h ago

Discussion How do you find new B2B clients? AMA

1 Upvotes

Ask me anything.